You can direct your audience on YouTube to your podcast If you’re trying to build a brand or business, and your podcast is just one element in that mix, YouTube will help you reach audiences you wouldn’t have access to with just podcasting. Just as submitting your podcast to every directory ensures your show is available anywhere your listeners might search for it, producing content for YouTube gives you a further opportunity to capture new listeners. After Google, it’s the second-most powerful search engine in the world. YouTube has over 2+ billion users, which is almost one-third of the Internet. 3 ways to use YouTube to support your podcast, that we know actually work.3 big mistakes we made, so you can avoid them.Why YouTube is a powerful channel for promoting your podcast, brand or business.Here is everything we learned about how to podcast on YouTube: the good, the bad and the things that just didn’t work. But, we learnt a lot about how to produce successful content on YouTube, and how podcasters like you can use video as an effective tool for marketing your podcast and sharing your content with YouTube’s billions of users. We wanted to experiment with repurposing the episodes to our YouTube, to see if doing so would help to grow our audience as well as the channel.Īfter months of testing, tweaking, recording and filming, the results were mixed. Last year, we ran a few trials with CEO Mark’s podcast, The Podcast Accelerator. There are plenty of benefits to starting a channel, from repurposing your episodes and finding new listeners to building your brand and authority.īefore you put your podcast on YouTube, there are a few vital things you need to know (and things to absolutely avoid) in order to make your channel a success. Putting your podcast on YouTube is a popular repurposing method for lots of podcasters. Published on: Last updated on: FebruReading Time: 6 minutes How to Podcast on YouTube: The 3 Biggest Mistakes to Avoid
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